Boomerang is changing the way retail organisations communicate with customers and staff from presenting time sensitive promotions through to staff shift allocation. Here are a few examples of the solutions that Boomerang SMS can enable across the retail industry:
- Time sensitive promotions and offers
- Customer experience management
- Customer delivery reminders and confirmation
- Workforce management
- Enterprise resource planning (ERP)
Time sensitive promotions and offers
A registered customer can be sent multiple offers and discounts through their mobile phone. Unique to Boomerang, customers can reply to any messages of interest to them in any order, meaning it is possible to have multiple offers open at any one time.
Boomerang will match the response to the outbound message and deliver it into the database to the correct field enabling the next stage of the process to be triggered. Boomerang intelligent SMS presents the opportunity to increase the number of promotions or vouchers offered and increase participation and revenues.
- Massive ReachBoomerang SMS can be sent to thousands of customers and supports multiple languages across global territories.
- Efficiency GainsBoomerang intelligent SMS can automate casual staff deployment with far greater efficiency than email, saving time and improving staff utilization.
- Customer ExperienceBoomerang intelligent SMS sees 80% plus reply rates from consumers, indicating high user acceptance, with most responses coming within minutes.
